"Consumer Behavior : Buying, Having, Being" by Michael Solomon is a comprehensive textbook published by Pearson Books in 2019. The 13th edition offers 640 pages of insights into consumer behavior, focusing on the topics of buying, having, and being. The book is written in English and includes illustrations, making it an engaging read for students and professionals interested in the realm of business and economics. With a focus on practical applications and real-world examples, this hardcover book provides valuable insights into the complexities of consumer behavior.