This book is a must-have for any business executive looking to enhance their custom relationship management skills. Written by Don Peppers, this hardcover book is part of the One to One Series and was published in 1999 by Knopf Doubleday Publishing Group. The book has 288 pages and covers topics such as marketing and customer relations. The book measures 7.8 inches in length, 5.3 inches in width, and 0.9 inches in height, with a weight of 12.7 ounces. It is written in English and is a great addition to any business and economics genre collection. Get your hands on this executive's guide to custom relationship management today!